Agaya came from merging the words agape and Gaia. Gaia references the Gaia Theory that Earth systems interact to promote life's resilience. Agape is divine, altruistic love.
Novasutras has its roots in Deep Ecology, as expressed in agaya.
A wonderful quote by Thích Nhất Hạnh provides a lovely illustration of agaya "...I looked into the tree and I saw the whole cosmos in it..." Another expresses ubuntu "We are all the leaves of one tree. We are all the waves of one sea; the time has come for all to live as one."
Unlike most activist organizations, Novasutras starts from the intention of inspiring a movement large enough to change the whole paradigm of civilization.